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Over Here website and mobile site developed by Two Sisters Growing Brands



Founders Jennifer and Melissa, long-time Hillsburgh residents, were passionate about the area's natural surroundings and the creativity they inspired. They believed their town had the potential to become something more - a destination for residents, tourists, and businesses. To celebrate Hillsburgh's nature, community, and creativity, Jennifer and Melissa launched a nonprofit organization. This organization attracted like-minded businesses, residents, and tourists, all sharing common goals. Jennifer and Melissa partnered with Two Sisters Growing Brands to develop a collaborative Brand and Business Strategy that supported their vision. The result was OverHere, a mission-driven initiative dedicated to enhancing the health and well-being of Hillsburgh through engaging events. These events aimed to unite the community, champion the arts, and celebrate the town's rural and natural environment. Through extensive research and leveraging OverHere's brand identity, we created a business strategy that fulfilled the founders' objectives while embedding the brand in every decision and tactic. The outcome was a strong, unforgettable brand that resonated with Hillsburgh's residents, businesses, and visitors.

What They Have To Say About Two Sisters

At first, I wondered if the BrandBuilder Seminar would be worth my time and effort. The only time I wasted, was in wondering. 

I was immediately proven wrong. This seminar really made me think of my brand and how it could help me better serve my customers and my staff. 

It helped me realize where I was going wrong and that with some guidelines, guidance and effort, the changes to my brand could really move my business to a more profitable and well-known entity.

Co-Founder of Over Here

Jennifer McKinnon

Looking back, I couldn't have done what I'm doing now without Two Sisters Growing Brands. We collaboratively and creatively created the OverHere brand, positioning, and offerings.  

We used the brand to develop the business and digital strategy methodically. The brand opened up strategies, experiences and tactics I would never have imagined.

The level of detail in the business strategy was terrific. It was clear, straightforward, thoughtful and organized. It spelled out everything that had to be done to achieve our goals. 

Co-Founder of Over Here

Jennifer McKinnon

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